⭐ 1,292+ five-star reviews 🏆 8 ESTAS award wins 15+ years exclusively in estate agency

What makes a great estate agency website

Let's be straight with you: most agency websites are fine. They load, they list properties, they have a contact form. Fine isn't good enough when your website is your single biggest marketing asset.

A great estate agency website does three things well:

  • It earns trust fast - through design, proof points and clear messaging
  • It converts visitors into enquiries - through smart UX, the right calls to action and frictionless journeys
  • It keeps working - through SEO, integrations and ongoing technical excellence

Every Estate Apps website is built to do all three. And then we keep improving it.

How we do it

How we design

Every Estate Apps website starts with your brand, your market and your goals. Whether you're launching on one of our ready-to-go website designs or going fully bespoke, the design process is collaborative - you're involved as much or as little as you want to be, and nothing goes live until you're happy with it. Clear timelines, no going quiet mid-project, no surprises.

How we build

Your website runs on our own custom-built platform - developed exclusively for estate and letting agents and continuously improved. Deep CRM integrations, intelligent property search, AI-ready SEO foundations - all built in. And because we're always developing, every improvement we make rolls out to your site automatically. You don't have to ask, chase or pay extra.

How we support you

Your Hub gives you direct control over the areas you need - blogs, area guides, team profiles, reviews, video testimonials, fees and compliance documents - without the bloat of a platform built for everyone and suited to no one.

Anything beyond that, just drop us a line at support@ and our team picks it up - you'll hear back within 24 hours. Most work is covered within your subscription - no surprise invoices.

Almost everything about the way we run Estate Apps is service-led. It's why we have more five-star reviews than our closest competitors combined.

Overflowing with features

Property Search

Property Tagging

Predictive Location Search

Other Similar Properties

Meet the Team

Your Personal Agent

Key Contacts

Google Reviews

Post a Review

YouTube or Vimeo embedded video

Area Guides

Blogs

Success Stories

Local Community

Careers

Mortgage & Stamp Duty Calculators

Rental Yield & Rent Affordability Calculators

And this list never stops evolving! It's one of the reasons we love what we do!

Have a feature in mind that's not on the list? Ask us - we love a conversation about what's possible.

Get in touch →

Integrations - we connect with the tools that matter

We integrate with all the major UK property CRMs, plus specialist marketing platforms like Valpal instant valuation, Facebook, Instagram, Locrating school data and Dataloft market insights. Our platform is designed to connect with the tools your business already runs on.

agentOS
Street CRM
Apex27
TwentyEa
Valpal Instant Valuation
Locrating
Dataloft Market Insights
Reapit
Greenhouse OS
10ninety
REX
VaultEA
Rezi
Google Business Profile
ESTAS
Facebook
Instagram

Don't see something you need? Ask us - the list keeps growing and we're always adding new integrations. We're not tied to any of them - we'll always point you toward whichever tool genuinely works best for your agency.

The relationship - what working with us actually looks like

Regular catchups

We check in on how your site is performing, what's changed in your market, and whether there's anything we could be doing better for you.

Proactive suggestions

When we've developed something new that we think fits your situation, we'll reach out and tell you about it.

A real human, every time

Pick up the phone when you need us - and reach an actual human who knows your account.

Plenty of our clients have been with us for years. Not because of contracts, but because this kind of relationship is genuinely rare in the software world. We're proud of it.

Read what our clients say

The honest bit - contracts and confidence

30 day rolling contract

We operate on rolling 30-day contracts. Not because we have to - because we want to.

If our website isn't delivering for you, you shouldn't be stuck with it. We'd rather earn your loyalty every month than hold you to a piece of paper.

In 15+ years of rolling 30-day contracts, the vast majority of our clients have never needed to use the exit door - not because they can't, but because they don't want to. We think that says everything.

Real success stories

Your website should be doing more than showcasing properties. It should be helping you win instructions, generate enquiries and grow your business.

See how Estate Apps clients are putting their websites to work, with real examples of agents using better design, smarter functionality and integrated marketing to turn their online presence into a genuine business asset.

There's more, if you want it

Your website is the foundation. Once it's built, two more tools in our platform can amplify the work it's doing:

Property AdVantage

Your listings, advertised automatically

Every time you list a property, Property AdVantage automatically builds and runs a Facebook ad for it - targeted to the right audience, no manual work required. Your properties, getting in front of buyers and tenants without you lifting a finger.

Find out how Property AdVantage works

Google Business Profile automation

Active, up-to-date and working for your local SEO

New instructions, price reductions, lets agreed - all automatically posted to your Google Business Profile, keeping it active, up to date and working for your local SEO.

Find out more about Google Business automation

Frequently asked questions

Getting started

Do you tie us into a long-term contract?

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No. We work on rolling 30-day contracts, not fixed terms. If the website stops earning its place, you're free to leave. Most agents never do.

How long does a website build take?

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Template builds are usually live in 6 to 10 weeks. Bespoke projects take longer, generally from 16 weeks, depending on scope and how quickly feedback comes back to us.

Can I bring my own design or branding?

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Yes. If you've already got a brand or design mock-ups you love, we'll build to it. You keep the look, we handle the performance, SEO and AI foundations underneath.

Technical and CRM

Will it work with my CRM?

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Almost certainly. We integrate with over 20 UK property CRMs, including Greenhouse OS, Voza, Street, Apex27, Reapit, agentOS, Loop, 10ninety and Vebra Alto. If you're not sure, ask us on your call and we'll confirm.

Is SEO and AI-readiness included, or is that extra?

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Included, always. Clean code, schema markup and entity tagging are built into every website we make, not sold back to you as an upgrade.

After launch

Do you disappear once the site is live?

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No. We schedule a first catchup 4 to 6 weeks after launch, then ongoing catchups every few months after that. Support is included in your subscription.

Can I edit the site myself?

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Yes, for the parts you'll actually want to update day to day - blogs, area guides, team profiles and testimonials (for example). Bigger changes to core landing pages go through our team, usually within your allocated support time.

Cost

How much does it cost?

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Template sites often have no upfront fee, with monthly plans from £130 to £190 + VAT depending on package. Tell us about your agency and we'll give you an honest number, no surprises.

Got more questions? Read our full FAQs

Website, SEO & AI insights

Want to go deeper into what makes an estate agency website perform?

Here are a few insights from our blog covering website design, SEO, AI, lead generation and practical ideas to help your agency attract more traffic and win more instructions.

Brands that trust us to deliver...

Thinking about your next move?

Whether you're starting from scratch, thinking about switching, or just want to see what's possible - we'll give you an honest picture. No jargon, no sales pressure.

Trusted by hundreds of estate agents | 1,292+ five-star reviews