Why do I need online reviews? Is social proof something I need to worry about?
3 minute read posted by Alex Evans
A 3 minute read. Social Proof The fact is, people rely on online reviews when they're choosing whether or not to do business with you. A whopping 84% of consumers trust online reviews as much as they do word-of-mouth...
5 Top Tips to Make Your Website Popular
3 minute read posted by Kat Sonson
We are often asked how small businesses and estate agencies can make their website popular. Whilst we design and build great websites, if we do say so ourselves, we have some basic elements we like to pass on to clients. So, we...
What is Keyword Research?
2 minute read posted by Kat Sonson
When writing your web content, one of the primary objectives is to rank high in search engines and get high traffic which eventually leads to high conversions. Good content should be supported by proper use of Search Engine...
What is SEO and why is it important?
3 minute read posted by Kat Sonson
SEO is an acronym for Search Engine Optimisation. Simply explained, SEO is a technique that enables your website to rank highly and become visible from among the many via available search engines. For clarity, web users normally...
Estate Apps Features: The Loyalty Card
2 minute read posted by Dan Crook
Recently, we launched our comprehensive Area Guide feature - if you want to learn a little more about that you can click here. But one of the really exciting aspects of our Area Guide is something we're calling the Loyalty Card....
How to Include Video in your Marketing Strategy
4 minute read posted by Kat Sonson
Video marketing is massive right now, as in it’s *the* thing to get eyeballs on your content. Last year we wrote about the significance of video marketing but this year has clearly demonstrated video is a medium which is...
Content and Consistency Key for Online Branding
5 minute read posted by Kat Sonson
When you think of branding, you think of your logo right? Wrong. Well you’re not totally wrong. Branding is more than hiring a graphic designer to think of marketing your business via a logo. In this article we want to show why...
An in-depth look into link building for estate agents
10 minute read posted by Tom Clark
In this study I will focus on two highly competitive locations - Brighton and Exeter. I will uncover which link building techniques have worked for the top-ranking estate agents and show clear patterns to their backlink profiles....
3 reasons why you need SEO
3 minute read posted by Ola Bello
Three reasons why you need SEO SEO, the three lettered word every business wished they dominated, but not many do. The internet has transformed the way we live and the way business is conducted, from the simple click of a mouse...
Branding, why is it so important for your estate agency?
3 minute read posted by Ola Bello
Branding is one of your most important assets, it's not just a logo or a slogan, it's the face of your business, and it will determine whether or not people engage with you or refer you to others. As the old saying goes ”you...