What is Keyword Research?
2 minute read posted by Kat Sonson
When writing your web content, one of the primary objectives is to rank high in search engines and get high traffic which eventually leads to high conversions. Good content should be supported by proper use of Search Engine...
The Estate Agent Podcast - Featuring Me!
1 minute read posted by Alex Evans
Recently, I was invited by Stephen Brown, Luke St Clair & Andrew Overman to be a guest on the “Estate Agent Podcast”. During our short time together we discussed websites - how to review and improve yours, as well as the best...
What is SEO and why is it important?
3 minute read posted by Kat Sonson
SEO is an acronym for Search Engine Optimisation. Simply explained, SEO is a technique that enables your website to rank highly and become visible from among the many via available search engines. For clarity, web users normally...
Estate Apps Features: The Loyalty Card
2 minute read posted by Dan Crook
Recently, we launched our comprehensive Area Guide feature - if you want to learn a little more about that you can click here. But one of the really exciting aspects of our Area Guide is something we're calling the Loyalty Card....
The Estate Apps Website Development Process
3 minute read posted by Dan Crook
There are some processes in developing a website which can be long, arduous and difficult to understand - like a twisty road map! It is our hope that in this post we provide you with an easy demonstration of what happens when we...
What is Facebook Pixel and why do you need it?
3 minute read posted by Kat Sonson
As an estate agent one thing that you will want is to make sure that your properties on your website are seen by as many people as possible. This means that you want to make sure that your website is promoted as well as it can be....
Why Croydon's the Place to Be
2 minute read posted by Alex Evans
Has anyone ever mentioned how cool Croydon is to you? As in like super cool. We are based in the heart of Croydon in a cool co-working space so have a lot of nice things to say about our town. First up: Dan: "Living and working in...
How to Include Video in your Marketing Strategy
4 minute read posted by Kat Sonson
Video marketing is massive right now, as in it’s *the* thing to get eyeballs on your content. Last year we wrote about the significance of video marketing but this year has clearly demonstrated video is a medium which is...
Humanise the Online
3 minute read posted by Alex Evans
This phrase seems to be bandied about along with authenticity and transparency. Humanising the online may seem basic in form but not always implemented practically for some businesses or individuals who represent the said...
What does Hyperlocal Marketing mean for Estate Agents?
3 minute read posted by Kat Sonson
Right, so what does this mean for estate agents? You know about the properties in your area, you know the local schools, the events taking place. Perhaps you sponsor the village or school fayre. You know the distance to the train,...
